Phó 75

Vietnamese Restaurant Logo Redesign

Pho 75 is a Vietnamese restaurant, known for its traditional pho soup and casual dining experience. While the restaurant had strong local recognition, its existing visual identity needed to be modernized to better connect with younger audiences and remain competitive within a growing restaurant market.

The goal of this project was to redesign the existing mark into a cleaner, more legible, and scalable logo system. The updated identity improves readability, versatility, and brand consistency across print and digital applications while preserving the familiarity and cultural appeal of the original brand.

Tags:

• Brand/ Logo Design

• Illustration

• Stationery